Marketing-Automatisierung kann Ihnen helfen, jede dieser Herausforderungen zu meistern, indem sie Ihnen die Möglichkeit gibt, Programme zu skalieren, personalisierte und zielgerichtete Inhalte für Kunden...
Archive - March 2020
arindamSenAutomatisieren Sie die Leistung mit Marketing Automation
Marketing-Automatisierung ist für Marketing-Teams mittlerweile unverzichtbar. Mit einer Plattform zur Optimierung, Automatisierung und Messung von Marketing-Aufgaben sind Marketer, die Software zur Marketing...
New Retail in China – Infographic
The physical store isn’t dead — it’s evolving. Chinese retailers are using technology to meet growing customer demands for near-instant gratification online and offline. They’re blurring the distinction between physical...
CMO Club Solution Guide Customer Experience Essentials
Customer experience is the new management battleground. You know it better than anyone. Most customer experience best practices center on the value businesses need to bring to customers. But what role do customer needs...
Activating the Modern Enterprise
As companies continue to become more customer focused, they must align their employees’ experiences with their customer-facing processes, so that those experiences mesh with how customers interact with the company. In...
Tenir l’engagement cross-canal
Aucune relation n’est viable si une seule personne s’engage. De même, aucun investissement dans des technologies cross-canal ne peut atteindre son plein potentiel lorsqu’un seul service se mobilise. Pour atteindre vos...
Graph Databases for Beginners
Graph databases are the fastest growing category of database technology, but not everyone knows what they are or what they can do. This ebook takes beginners through the basics of graph technology without relying on too...
How Smart Business Use Data To Empower The Entire Organisation
Data is a company’s most valuable asset. Just look at Forbes’ World’s Most Valuable Brands 2018 list. No longer is a company’s worth evaluated by its tangible assets data has changed all that. Companies aspiring...
Data trends redefine leading brands
Artificial intelligence, customer journeys, and paid analytics Companies that put data at the centre of their business gain better insights and deliver more effective marketing. Companies using paid analytics...
Content Management for Everyone
How a hybrid Content Management System empowers Marketing and IT As the need for content management grows, the question changes from whether or not you should invest in a CMS, to which type to go for: is a headless...